Google has been creating a bit of a buzz by rolling out barcode decals for local businesses. Google’s immediate plan is to have local businesses sign up for Google Local Business Center to become eligible for this program, create their business listing on Google, and then they would receive a decal they can put in their shop window that would have a bar-code people can scan with their smart-phone to view more information about that business on their Favorite Place Page.
However, not every business who signs up gets a free decal. Google has some basic requirements before you’re eligible. According to their FAQ:
The list was determined based on the popularity of a business’ Local Business Center listing, as determined by how many times Google users looked for more information about a business, requested driving directions to get there, and more. Google users “decided” based on their actions, and we sent the decals.
Are you worried that your smartphone isn’t supported? Lots of smartphones have apps you can download that will interpret the QR code as long as your smartphone has a camera. For example iPhone, Blackberry, and Motorola Droid have apps you can download that will give you the ability to scan those codes.
I’m interested in hearing some comments from our readers with their thoughts on this. Bar-code technology isn’t necessarily new, but does Google’s attempt at creating a new way to search for information appeal to anyone who sells or buys real estate? Would it not be interesting if these could be used on sign riders or your office front some day?