The last time I spoke about this was when Google announced the Pigeon update but as of April 21st, Google is taking mobile a step further.
If you don’t have a mobile-friendly site, Google will most likely drop your rankings. With 9 out of 10 home buyers relying on the Internet, why would you not want to be mobile friendly now a days is the question? If you are not sure if your website is mobile friendly just drop a comment below and I will let you know.
Google Webmaster Central says:
“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”
If you do not have a mobile friendly real estate site, now is the time to start thinking of one. If you would like more information on mobile friendly sites, click here.
For the full story see Google Webmaster Central: http://googlewebmastercentral.blogspot.com/2015/02/finding-more-mobile-friendly-search.html