Google putting more emphasis mobile-friendly websites

The last time I spoke about this was when Google announced the Pigeon update but as of April 21st, Google is taking mobile a step further. If you don't have a mobile-friendly site, Google will most likely drop your rankings.  With 9 out of 10 home buyers relying on the Internet, why would you not … Continue reading Google putting more emphasis mobile-friendly websites

Did You Know You Might Be Losing Leads?

Did You Know You Might Be Losing Leads?   If you were to ask somebody what the difference is between a responsive and mobile website, chances are they wouldn't have an answer. Well the difference could be actually costing you customers.   A responsive website is a flexible web design which improves a user's experience … Continue reading Did You Know You Might Be Losing Leads?

Today’s Agents Need Quality Not Quantity

So many of my real estate clients always ask me why they can't compete with Zillow or Trulia.  Do you know what I tell them?  I say "Why would you?"  You have no business trying to compete with these portal sites.  These companies spend millions on attracting traffic but they spend most of there time … Continue reading Today’s Agents Need Quality Not Quantity

Hows Does Goolge’s New Update Effect REALTORS?

First of all why am I even talking about Google's Algorithms updates to you?  That's easy, while you don't need to know the specific details, you should be aware how this update might effect your Real Estate Business. Launched in late July, the update is a new algorithm to provide more useful, relevant and accurate … Continue reading Hows Does Goolge’s New Update Effect REALTORS?

REALTOR.com says bye-bye to Internet Portal feeds

REALTOR.com announced that they will no longer feed portals such as MSN and the likes.  Instead they will be focusing on there own infrastructure and building there desktop and mobile products. "We are no longer focused on Internet portals for traffic acquisition,” said Barbara O’Connor, chief marketing officer of Move, in a statement released from REALTOR.com. … Continue reading REALTOR.com says bye-bye to Internet Portal feeds

Content Marketing

With all the attention to the update Google has been doing over the last year or two, it has become clear content is paramount for any website. In a nut shell Google wants to find content that is clearly written to the audience, content that is relevant and original. Today it is not enough to … Continue reading Content Marketing