Mobile Websites ARE better for Agents than Apps

Real Estate agents looking to take advantage of the growing numbers of mobile buyers will find a website optimized for their market area will be better than an app. While recognized national franchise brands such as Century 21, Weichert or RE/MAX at the corporate level could appeal to an existing customer base with apps, the …

Facebook is now the Number 2 video site on the internet

For the first time, Facebook surpassed Yahoo to make it the second most popular video site on the internet for Jul 2012. According to ComScore, Facebook had just over 53 million unique video viewers in July, beating Yahoo's 48 million by a small margin. They all have a long way to go to catch-up to …

Infographics – The Future of Marketing?

First let me define infographics for you -- they are graphic visual representations of  information, data or knowledge. These graphics present complex information quickly and clearly, such as in signs, maps, journalism, technical writing, and education. With an information graphic, businesses can develop and communicate concepts using a single symbol to process information. We've taken …

Lead Stream – Lead Management at its Best!

As part of our continuing efforts to improve lead management, RE/Advantage has introduced its newest product called Lead Stream. Lead Stream allows the office administrator to set up an agent roster and configure it to auto stream leads to the agents.  When a lead is generated through the site, the lead will be sent to …

10 Things to Remember as the Housing Market Recovers

Re-posted from an article on realtor.org, immediate past NAR president Ron Phipps had a few things to say to real estate professionals who survived the housing market over the past several years: The economy cannot recover without housing. Everyone needs shelter, but not everyone needs to own their shelter. High home ownership rates are important …

Keep your client informed when you’re running late – with a TWIST

I just read about this cool new startup - Twist. So you're setting up a meeting with a client. With Twist, you enter the meeting start time and your client's contact information.  Before the meeting, Twist will remind you when to leave to arrive on time. As you approach your meeting time, Twist, with your …